Blogs

Omnichannel Marketing

From Peak to Repeat: How to Turn One‑Time Holiday Shoppers into Lifelong Customers

The holiday season delivers a tidal wave of new shoppers, a surge in traffic, and record conversion days.
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Digital Experience Personalization

Understanding the Limitations of Segment-based Personalization

Why is individualization the need of the hour? Read about the limitations of segment-based personalization.
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Omnichannel Marketing

3 Reasons Why Retailers Should Invest in a CDP to Improve Enterprise-wide ROI

Learn about the ways in which CDPs have generated massive payoffs not just for the marketer but for the entire enterprise.
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Merchandising and Supply Chain

How the Autonomous Supply Chain Is Bringing New Efficiencies to Retail Logistics

Supply chain autonomy is a catalyst for the retail sector to achieve cost controls and realize higher profit margins. Learn more.
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Digital Experience Personalization

The Power of ‘Me-Too’ in eCommerce

For ecommerce brands, leveraging social proof pushes people’s confidence in making purchase decisions and helps eliminate doubts before making the actual purchase.
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Omnichannel Marketing

Why CDP-enabled Identity Resolution Is Key to Individualized Customer Engagement

Learn about customer identity resolution and how CDPs create dynamic 360-degree views of your customers to help you deliver hyper-personalized experiences.
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Omnichannel Marketing

CDP vs DMP vs CRM: What’s the Difference?

Not sure which data management solution is right for your business? Learn about the differences between a CDP, DMP, and CRM to make an informed decision.
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Merchandising and Supply Chain

Grocery Replenishment Has Evolved: 9 Things Every Retailer Must Know

Learn about the 9 Grocery Replenishment secrets that are helping retailers solve issues such as frequent out-of-stocks, rising inventory costs, and wastage.
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Omnichannel Marketing

Unpacking the First Real-time Customer Data Platform (CDP) Made for Retail

To help Retailers activate their audience in real-time with personalized engagement along the customer journey, we are introducing our Customer Data Platform.
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Omnichannel Marketing

Best Practices to Boost Your Email Marketing Campaigns

A successful email marketing campaign can enhance your customer experience and drive sales. Learn how you can create an email that will wow your audience.
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