News

Pepe Jeans Partners with Algonomy for Next-Level Analytics and Optimization

Publish Date: February 13, 2024

Pepe chooses Algonomy’s Merchandise Analytics Platform

Bangalore, February 13th, 2024 — Pepe Jeans, the iconic fashion and denim brand rooted in the vibrant culture of Portobello since 1973, proudly announces its strategic collaboration with Algonomy. In an exciting venture, Pepe Jeans has chosen Algonomy’s Merchandise Analytics technology platform to elevate its operational efficiency, enhance customer experiences, and drive profitability in an ever-evolving market landscape.

Reducing Time-to-insight

Leveraging Algonomy’s state-of-the-art Merchandise Analytics platform, Pepe Jeans will unify its data sources to make informed decisions. The integrated platform will provide a comprehensive analytical and predictive view across various facets, including sales, inventory, buying, assortment, pricing, promotions, operations and other key performance indicators (KPIs).

Additionally, The platform offers self-service capabilities, empowering Pepe Jeans to create new analysis within the Merchandise Analytics solution, fostering a culture of data-driven decision-making.

“Thanks to our collaboration with Algonomy, Pepe Jeans India is taking a bold step towards a future of data-driven success. The Merchandise Analytics platform is a game-changer, providing us with a comprehensive and predictive view across crucial aspects of our business. From sales and inventory to pricing and promotions, the platform’s capabilities empower us to make informed decisions and enhance customer experiences.

Additionally, the self-service features will foster a culture of innovation within our team, and the machine-learning capabilities will revolutionize how we optimize pricing strategies. Exciting times ahead for Pepe Jeans India, and we’re thrilled to have Algonomy as our strategic partner in this journey!”

Manish Kapoor

MD at Pepe Jeans, expressed enthusiasm about the partnership, stating

Transformation to Dynamic Pricing Strategy

With the platform’s machine learning capabilities, Pepe Jeans is able to predict future selling prices based on price elasticity of demand. This greatly helps it optimize markdowns by considering historical sales, product lifecycle, inventory availability, events, and other relevant factors.

“Collaborating with Pepe Jeans is a testament to the transformative power of Algonomy’s Merchandise Analytics platform. Our cutting-edge technology is set to revolutionize how Pepe Jeans approaches operational efficiency, customer experiences, and overall profitability. By unifying data sources and providing a predictive view across key performance indicators, we’re enabling Pepe Jeans to make strategic decisions with unprecedented precision. We’re excited to be the driving force behind Pepe Jeans’ journey to success in a dynamic market landscape.”

Amit Agarwal

SVP – Business Development (APAC & MEA) at Algonomy

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