Making Personalized Category Recommendations on the Home Page for Faster Product Discovery
Use Cases Applicable Segment(s): B2B, Fashion & Apparel, Supermarket, Department Store, Food & Grocery, Specialty, DNVB, QSR Impacted Function(s): Commerce Solution: Table of contents The Company The Challenge The Approach The Company A leading European sourcing and services company that offers electrical, heating, plumbing, ventilation, and energy solutions. The Challenge This B2B retailer has over […]
Making Paid Ads More Effective Using Strategically Placed Item Page Recommendations
Use Cases Applicable Segment(s): Fashion & Apparel, Supermarket, Department Store, Food & Grocery, B2B, Specialty Impacted Function(s): Marketing, Commerce Solution: Table of contents The Company The Challenge The Approach The Company An American retail and outdoor recreation services corporation. The Challenge The company wanted to reduce the bounce rate in instances where a shopper clicks […]