Luxury, fashion, and lifestyle leaders from the Middle East discuss the digital-first and customer-first imperative
- Dealing with change: eCommerce as default
- How to plan your personalization milestones? (Your crawl–walk–run)
- Combining algorithms with human expertise
- Most significant challenges in becoming customer-first
- Building an experience that balances exclusivity and availability
Driving Sustained Growth at Bigbasket with 1:1 Personalization
India’s largest online supermarket shows the way forward.
- Navigating disruption in 2020
- Key tenets of personalization at Bigbasket
- How is personalization in grocery different?
- Key marketing and personalization initiatives for grocery across the customer lifecycle
- Applications and impact of personalization at Bigbasket
Navigating internal organization and pushing for change in a new, digital-first world by eXtra
MENA’s largest consumer electronics retailer shares what it means to be a first-mover and makes the business case for personalization.
- Spotting the shift in the market early on
- Quick wins or long-term strategy — how we approached our digital journey
- Tips to get management buy-in and define the roadmap
- eXtra’s biggest wins with digital personalization
B2B Personalization Masterclass
Personalization for B2B commerce goes much farther than B2C. Learn how.
- Complexities of B2B online – respecting account and buyer-specific catalogs
- Practical ideas to improve the buyer experience, grow conversions and AOV
- Case study: Pushing the boundaries of B2B personalization with relevant experiences across search, content, and recommendations
Grocery Personalization Masterclass
Learn how to create a relevant, unique grocery shopping experience.
- What’s unique about the grocery buyer behavior and the role of personalization
- Case study: Solving common e-grocery challenges
- Practical ideas to make your shoppers return and grow basket sizes
How ThirdLove became the face of women’s retail with personalized experiences and a customer-centric approach
- Finding an untapped market by challenging an established, old school leader
- Gut-feel or data – how to build a truly customer-centric, intimate offering
- Digital or omnichannel: Why DTC is going the retail way by opening stores
- ThirdLove’s hyper-personalization journey and what’s next
Thinking outside the box with Riachuelo: How retailers can keep innovating through personalization
Brazil’s top department store shares their personalization strategy and unique applications for the digital shopper.
- Why we didn’t stop at product recommendations – expanding personalization to search, content, and more
- Personalization nuances for the Brazilian consumer
- Unique personalization applications including Live Commerce at Riachuelo
The art of building a high-performance personalization team and the science of customer data
Learn from Arteza, as they revolutionize the art supply industry with digital retail.
- Best practices from our personalization journey – say yes to Fail Fast
- Blueprint of a personalization roadmap
- Transforming from an eCommerce store to a destination that inspires
- Personalization and marketing use cases addressed by a Customer Data Platform
John Lewis discusses why personalization is always a work-in-progress
UK’s top department store discusses their personalization wins, adaptations, and Vision 2021
- Pivoting rapidly to stay relevant with changing consumer behavior
- Role of stores and digital in the light of permanent changes
- Replicating our differentiator (experience) online and impact so far
- Personalization Agenda 2021
Personalization lessons from Miinto: Prioritize customer experience, business goals will follow
One of Europe’s fastest-growing fashion marketplace talks about winning digital experiences, as they continue to grow exponentially during these challenging times for fashion retail.
- Customer experience as a strategy – relevance is the key
- How to empower a 2-member team to run digital personalization for 10+ countries
- Best practices from Miinto’s continuous experimentation culture
- Decoding Miinto’s 19.4% revenue lift attributed to personalization