In-store Personalization: How to Make Customer Engagement Relevant, Contextual & Rewarding
Spend some time on any media channel—be it a newspaper, radio, social media, or any other Internet-based channel—and it won’t be long before you’re bombarded with ads trying to sell you a myriad of products. Brands spend a ton in such marketing efforts in a bid to get your attention and influence you into engaging […]
3 Data Feeds that Retailers Should Focus On to Drive Personalization
Over time, the increase in the number of avenues through which consumers interact with your brand has contributed to the exponential increase in the amount of data at the retailer’s disposal. And it is showing no signs of abating. Although it adds several layers of complexity in how you deal with this constant stream of […]
‘Algorithmic Decisioning’ Will Take the Center Stage at NRF 2022. Here’s Why.
Broken customer journeys. CX that isn’t individualized. Point solutions that aren’t future-proof. It’s time to end these problems. Algonomy is going to unveil retail’s ONLY Algorithmic Decisioning Platform at NRF 2022. Learn more.
Data-driven to Decision-led: The Retail New Normal
Learn how retailers are making the shift from ‘data-driven’ to ‘decision-led’ to stay ahead of ever-evolving customer behaviors and remain competitive in a fast-paced business environment.
Algonomy Winter Release ‘21 – Let’s Dig Into the Newly Launched Social Proof Messaging
Science has been playing an increasingly important role in marketing, not just in data science and analytics but also in psychology. People like to follow the majority and find comfort in numbers.
Creating New Relevance In the World of ‘Digital Sameness’: What Retailers Need to Know
Lessons for retailers on how to become and remain top-of-mind brands for today’s channel-agnostic customers. Read more.
Opinion: How Experiments Influence Customer Decisions in a Digital-First World
s businesses aim to adapt and sharpen their skills in the digital-first world, they need new abilities to create business success. As customers interact with businesses in a real-time, always evolving competitive environment, they have to implement decisions with adaptive precision and run algorithmic experimentation at granular scale.
Boosting QSR orders via AI-based personalization
It might be called “artificial” intelligence, but the connections AI enables with QSR customers are not just real, but real revenue-drivers.
Realizing AI Effectively for Digital Commerce: The Composite AI Approach
The pandemic has changed the dynamics of the retail world which has taken on a new avatar with growing smartphone penetration and disruptive technologies, one of which is Composite Artificial Intelligence.
4 Open Time Personalization Strategies for Restaurant Engagement
Is email marketing dead for restaurants? Hardly. With open time personalization of email content, quick-service operators can delight their customers with contextually relevant, hyper-personalized engagement in real-time. With social media on everyone’s radar, has email as a marketing channel become obsolete? The answer is an emphatic “no.” With hyper personalization, email is still one of […]