5 Signs You Need B2B Search and What to Do Next
Research suggests that 80% of customers on B2B commerce platforms expect to receive a buying experience that’s on par with that offered to their B2C counterparts1 – placing a great deal of pressure on businesses to up their game. However, 75% of B2B customers feel that their expectations for personalized shopping experiences are not being […]
Beyond Browsing: How Guided Selling Is Reshaping Product Discovery in Online Shopping
The recommendation engine market size, valued at just over $1 billion in 2018, is projected to hit an astounding $12 billion by 2025.
Optimizing Your Retail Strategy for the Holiday Season
The holiday season is a time of joy and celebration for many, but for online retailers, it’s also a period of intense preparation. As a personalization consultant at Algonomy, I’ve had the privilege of assisting some of the world’s leading retail businesses in ensuring that their customer experiences are finely tuned and optimized for the […]
How Optimization Managers Can Harness ‘User Affinity Sorting’ to Fine-tune Their eCommerce Personalization Strategies
Recommend™, Algonomy’s personalized product recommendation platform, offers optimization managers a way to test how different affinity-based personalization strategies influence how shoppers interact with product recommendations.
The Biggest Challenge To Personalization – It’s Not What You Think!
Conventional wisdom has maintained that Personalization Utopia can be obtained by 1-1 Individualization. Sounds like a novel idea, but the reality for eCommerce executives is that it is not only difficult to achieve, it is simply not scalable. Thus, these initiatives eventually never take off and often find a home in the archives of failed […]
Personalized Digital Experiences Across Touchpoints: The Key to Winning the Holiday Season in Today’s Digital World
Learn how retailers are winning the holiday season by personalizing every engagement across the customer’s lifecycle.
Why Consumer Electronics E-tailers are Betting Big on Commerce Personalization
Learn how consumer electronics retailers are using personalization technology to improve customer experience at every touchpoint in the online shopping journey.
7 Ways to Use Dynamic Experiences to Reduce Cart Abandonment
Read about 7 effective ways to use Algonomy Engage™ and its dynamic experiences to reduce cart abandonment and get users to complete transactions.
The What and the Why of B2B Personalization
Still ignoring B2B personalization? Learn more about why B2B companies need to deliver personalized customer experiences and how they can achieve it.
Is Your Personalization Engine Ignoring New Products Without Behavioral Data?
NLP can recommend new, seasonal, and long-tail products even if there is no behavioral data for them. Read how this can benefit your business.