Author: Jai Prabhakaran

Jai Prabhakaran is the Vice President for Sales and Marketing in North America. He drives the GTM, sales, and execution for Algonomy's Industry leading portfolio for Customer Engagement in Retail. A seasoned leader with a track record of sales growth, he champions innovation in every aspect of the process. Prior to this, he served as a Vice President of Sales at Sitecore and has held sales positions at Oracle and IBM before that.

Is CDP the Answer to Your Data Woes?

A relevant question. While one would lean towards a yes, it’s not that simple. Read on to learn how to translate a CDP’s insights to tangible business outcomes.